DENVER — — #1.
The Denver wedding photography industry is booming.
According to an annual ranking by the wedding photographer website Wedding Photographer, the industry is growing from about 7,000 to almost 9,000 photographers, many of them based in Colorado.
The rankings, compiled by Wedding Photographer’s Association of America, also showed that the wedding photography business is experiencing a steady increase in popularity over the last few years.
The website found that the average wedding photographer in the U.S. is now paying $78,000 per year, with a median salary of $65,000.
“With a growing number of weddings in the nation and the popularity of weddings being a way for couples to reconnect with their roots and to reconnect their families, the wedding industry is really taking off,” said Tom Sorensen, president and chief executive officer of Wedding Photographer.
While wedding photographers are making a huge difference in their communities, SoreNSen noted that it’s the business owners themselves who are making the difference in the community.
Weddings have always been about the bride and groom, but Sore NSensen said that a lot of the wedding photographers he interviewed said the trend is towards more family-friendly themes and wedding venues that are more family friendly.
The list of wedding photographers is extensive, Sorenson said, with many from major cities such as Los Angeles, Miami, New York, Dallas, Philadelphia and Chicago among those named.
Sorennsen said he has noticed a big uptick in popularity in the last year, although he doesn’t know why.
He did say, however, that the trend towards more families-friendly venues and more family weddings is something that he is very concerned about.
When he is looking for wedding photography work, SrinseNSen said, he usually goes to small town and rural locations where he can get a job that pays him fairly well.
He said that the more people have access to wedding photography the better off the industry will be, as there are many more options available to consumers.
With more weddings coming up and a growing demand for wedding photos, Sotheby’s is starting to see an uptick in the demand for its wedding photography services, Sarnsensen noted.
For Sothebys customers, Sarensens job includes photographing weddings, corporate events, business meetings, and weddings.
He also does custom weddings.
As the industry grows, Sarensen is also seeing more clients asking for wedding photographer services and services that aren’t always available in traditional venues, such as weddings and other special occasions.
One of Sare nsons biggest challenges in finding a job in the wedding business is that the market for wedding photographers and wedding photographers work has not kept pace with demand, Siden said.
Sorenson also said that his biggest concern is the industry being so saturated with so many photographers, as well as the fact that many photographers are freelancers.
He said he’s working to change that, adding that he will continue to hire freelancers in the industry.
In his interview with Wedding Photographer SorenNSen also discussed the importance of getting people to understand what wedding photography is all about.
He noted that when people think of wedding photography they think of the photos that have been shot by the bride, groom and the bride’s family, but many of those photos are not the same as what the bride sees when she’s photographing herself.
Sorennson said that when he does work with clients, they usually say they are just getting started, and that they want to take a few years off to learn the ropes before going back to the wedding.
If they do, he said, it will be a learning process that will pay off in the end.
And if they don’t, they can always start over, he added.
— Follow Michaela Kramer on Twitter: www.twitter.com/mikeaKRramer